Be A Pioneer In The Emotion Analytics Market Industry. Here's What You Should Know
Emotion analytics is a collective software solution that
provides meaningful insights on human emotions by collecting, measuring, and
categorizing emotion data collected from various sources such as audio and
video content, images, real-time facial recognition, body temperature, and
heart rate.
These
insights are useful for understanding human emotions. As per the latest market
research report published by Technavio, the global emotion analytics market has
the potential to grow by USD 2.5 billion during 2019–2023. The growth momentum
will accelerate throughout the forecast period, and the market will grow at a
CAGR of around 17%. Get the free sample report below for the detailed
information.
One of
the major drivers of the global emotion analytics market is
the demand for analyzing the emotions of customers for competitive intelligence
to gain a competitive advantage. Modern businesses and enterprises are
competing on various parameters such as customer engagement and satisfaction,
discount offers, and product launches. With the increasing Internet
penetration, consumer data are available in the form of opinions on social
media platforms. Hence, businesses and enterprises worldwide are increasingly
leveraging emotion analytics to increase their market share.
Emotion
analytics helps organizations make customer-centric decisions. It predicts
human behavior by measuring customers’ emotions via facial expression and
micro-expressions, which sometimes last for only a few milliseconds. Emotion
analytics is important in planning and predicting consumer purchase behavior,
which in turn, helps organizations in making key decisions and strategies to
stay ahead of their competitors in the market.
These
benefits will drive the growth of the emotion analytics market at a CAGR of
17.05% during the forecast period. To know the complete and in-depth analysis
and forecast of this market get the complete report by clicking the link below.
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